Huff
Wealth Management
–Established 2011–
Personalized consulting • insight • planning
Download Our Current Market Insight
Create a realistic plan
The mission of HWM is to enable clients to meet their financial objectives, giving them the confidence and freedom to pursue their life goals. Creating a realistic financial plan is key to reaching these goals. HWM provides candid assessment of each client’s situation and designs a plan to attain their goals.
Reaching your retirement goals
Determining what to do with your pension can be challenging. HWM offers consulting on Qualified Pension plans. Consulting services that may include: recommendations on asset allocations, educational seminars, special projects, plan surveys, evaluation of vendor services.
Identify the risks
The strength of any financial plan is the integrity of the data and proper assessment of the risk. Sudden and dramatic changes, whether market related or a life-event, can turn a financial plan upside down. HWM identifies and provides guidance on how to prepare and manage through these circumstances.
A second opinion
Separate from direct financial advisory and investment management, some clients may need wealth planning services that are unique to their specific needs. These services may include: calculating retirement projections, designing a savings plan, or evaluating the best retirement payment plan option. HWM works with each client to ensure a realistic and solid plan.
Design the right strategy
HWM aligns each client’s financial goals first and then designs a unique investment strategy that is suitable given their risk parameters and current market conditions. Market risks such as price, interest rate, credit, and liquidity must be continually evaluated against the potential for return. With constant study of the global markets, HWM service is active, timely, and successful.
Deciphering the global markets
The global markets are driven by emotions as well as supply & demand forces that are influenced by ever-shifting political, economic, and fiscal policies. As technology advances, the global markets become more intricately connected. HWM continually monitors current and projected market trends and offers perspective in a monthly Market Insight letter which is distributed to all clients and other interested investors.
Individuals, Businesses, Trusts & Pension Plans
Account Types: Brokerage, Retirement, Trust, 401k
Average Account Size: $1.4 mm | Assets Under Management: $43 mm
Every client, whether an individual or a couple has unique life goals and objectives to which their savings are to support. Though time horizon varies, most clients migrate through four life categories. But there are also special situations that fall outside the norm. In either case, HWM addresses each situation with specific recommendations and strategies to meet the client’s life goals. Below is a description of each life category and a sampling of some Huff Wealth Management clients:
The investment management process is comprised of three inter-related pieces that are continually adjusted to meet changing life situations and market opportunities.
CLIENT ASSESSMENT
The process begins with a thorough assessment of the Client's current situation and life plans. This assessment is essential to understanding the purpose or objective of the savings in the context of a wealth plan. Factors considered are: short and long term goals, net worth, followed by current and retirement cash flow. Once defined, a specific investment plan is designed and then continuously managed to assure the client's financial goals are in line with the investment strategy.
Life Goals | Financial Health | Wealth Plan
MARKET ASSESSMENT
The investment strategy design is a rigorous and ongoing process at Huff Wealth Management. It begins with a weekly in depth market analysis of the economy, valuation, and technicals. Information is derived from many sources on global economics and market sectors and is used for determining market opportunities, assets class selection and portfolio design.
Market Analysis | Risk Structure | Asset Class Selection
Each client will have a unique investment strategy according to their risk tolerance and life goals. While most clients have multiple investment accounts (ie: brokerage, IRA and 401k) they can be managed separately or as one portfolio. Sub-strategies: all the accounts will be managed as one portfolio with one investment strategy. However, sometimes there is a portion of the portfolio set aside for immediate cash needs. In this case there are actually two sub- strategies managed under a combined investment strategy.
Client Specific | Investment Strategy | Continuous Review
PORTFOLIO DESIGN
Assessing Risk Tolerance
Essential to every strategy is the understanding of potential risk or volatility of the portfolio value. Volatility is measured in terms of standard deviation and relative to the broad market. A less risky strategy is typically more income oriented and will usually have more exposure to bonds. A growth strategy is generally more risky and has a greater weighting in stocks and alternative investments. Though each strategy is unique, it can be broadly categorized as an : “Income Strategy” “Income & Growth Strategy” “Growth Strategy”.
Portfolio Allocation
Every portfolio strategy is designed with a particular objective that is uniquely tailored to each client according to their specific life situation and goals. Some clients may have two distinct goals with different time horizons. For example, a retirement goal in 5 years; a charity for perpetuity, or a college fund for grandchildren in twenty years. In these cases, there are separate investment strategies with different asset allocation and risk structure. HWM designs investment strategies according to the specific purpose and time horizon, and risk tolerance.
Asset Classes and Sectors
Once the level of risk tolerance is determined the portfolio design begins. Each portfolio has a deliberate focus on risk management, combining non-correlating asset classes to achieve the best risk / return. To do this, all financial assets are sectioned into five broad asset categories or risk buckets, with each having many sub-categories.
ACCOUNT MANAGEMENT
Fees are assessed quarterly in arrears, based on the market value of the account on the last business day of the previous quarter. Asset management fees will be automatically deducted from the client account on a quarterly basis by the qualified custodian. The custodian will send a quarterly statement to the client and Huff Wealth Management will also send a quarterly invoice to the client outlining the fee calculation and the amount withdrawn from the client account. In some cases, fees may be paid directly by the client and not charged to the investment account. There is no account termination fee.
Compensation is "Fee Based" only and assessed as a flat percentage rate of account assets under management, rather than commission based (see schedule below). This way HWM's motivation matches that of the clients: long-term appreciation of account values. HWM does not receive any loads, trading commissions, transaction fees, or any other form of compensation. Fees are a percentage of an account's market value:
0.6% on the next $1.5 million
1.0% on the first $1.5 million
No Minimum annual fee
0.5% on the next $2.5 million
Over $10 million negotiable
0.35% on the next $5 million
HWM is not a broker or custodian and therefore does not take possession of cash or securities. Unless otherwise requested by a client, HWM, uses Charles Schwab's Institutional Services Division as custodian for clients' accounts. Schwab is the nation's largest discount broker and offers a complete range of investment vehicles including Money Market Funds, CD's, Individual Stocks, Bonds and Mutual Funds. Their mutual fund platform is one of the most extensive available.
HWM does not receive any loads, trading commissions, transaction fees or any other form of compensation.
Each client receives reports from their custodian and HWM. The custodian provides monthly account statements showing market value and a summary of account activity. They also send clients trade confirmations for account transactions. In addition, the custodian offers clients the ability to access their accounts on-line and receive trade confirmations via e-mail. They also provide a year-end tax summary including interest, dividends and sales proceeds.
HWM provides a quarterly portfolio summary and performance report as well as a quarterly fee assessment.
Each client signs an investment agreement which defines allowable investment vehicles, risk parameters and portfolio strategy.
In addition, the client signs a limited power of attorney authorizing HWM to make trades on their behalf at Schwab or the designated custodian.
Barbara Huff
Founder & CEO
Barbara Huff, Founder and CEO, has 37 years of extensive experience in the financial markets where she has held numerous positions directly involved in trading, investment, and risk management across the global markets. Barbara has managed portfolios as large as $27 billion and in multiple asset sectors, including Stocks, Bonds, Currency, Futures, Options and Derivatives. Prior to starting Huff Wealth Management in 2011, Barbara was an Investment Strategist & Client Adviser at The Joseph Group Capital Management, (Columbus OH) and served as a senior member of the Investment Committee. Prior to this she was Senior Vice President and Director of Corporate Risk Management at the Banc One where she had primary responsibility for assessing interest rate and liquidity risk for the bank. Earlier in her career, she spent 10 years with J.P Morgan (NY), where she held positions as Trader, Portfolio Manager, and Treasurer of J.P Morgan Delaware bank. Barbara has a BS degree from Miami University in Finance and Economics.
Barbara has been married to her husband, Jim, for 40 years. Together, they have three children: Alex, Ben and Julia. She and her family reside in New Albany.
Ben Huff
Investment Advisor
Ben Huff, graduated from Ohio University in 2015 with a degree in Economics and spent two years at Heartland Bank as an Investment Advisor in their Investment Services Department. He has passed the Series 66, Series 7 and Series 6 Exam, and is registered with the Ohio Department of Commerce, Division of Securities as an Investment Advisor Representative. At HWM, Ben’s focuses are account maintenance and reporting, market research and investment strategy, compliance and technology support. Most recently, Ben and his wife Christina bought and moved into their first home together in Johnstown, Ohio.
"The foundation of Huff Wealth Management is based on these core values: Integrity, Honesty, Compassion and Faith."
The Market Insight report provides relevant perspective on what is driving the direction of the global markets. It could be changes in the fundamentals of macro economics, fiscal and monetary policy, or it could be more technically driven like valuation and supply/demand dynamics. But be sure, the market is always moving as investors are continually reassessing the next opportunity. The Market Insight report is written quarterly and sent to all clients and other interested savers.
Q3
2024
Third Quarter 2024 Market Commentary
August
2024
August 2024 Market Insight
Q2
2024
Second Quarter 2024 Market Commentary
May
2024
May 2024 Market Insight
Q1
2024
First Quarter 2024 Market Commentary
February
2024
February 2024 Market Insight
Q4
2022
Fourth Quarter 2022 Market Commentary
Q3
2022
Third Quarter 2022 Market Commentary
Q2
2022
Second Quarter 2022 Market Commentary
April 25,
2022
Harsh Reality Settling In
February 4,
2022
Transitions are Rough, Keep Your Seat Belt
Fasten
November 21, 2021
US Markets Defy Headlines
August 25, 2021
Bad Breadth
February 25, 2021
Hot Economy, Hot Market
January 12, 2021
The blue Ripple
October 26, 2020
Does the Election Matter? Reasons to be
Optimistic
August 31, 2020
NASDAQ and S&P 500 Breaching New Highs
& Historic Shift in Inflation Goals
June 18, 2020
Value vs Growth: Eye-Popping Divergence
May 6, 2020
Two Very Different
Trajectories: Bullish Market / Bearish Economy
April 6, 2020
The Marathon Has Just Begun
February 3, 2020
Has the bull caught a virus?
November 12, 2019
Is the Market Wearing Blinders?
September 10, 2019
Signals not to be dismissed
AUGUST 12, 2019
Trade, Tarifs & Currency Tantrums
June 10, 2019
Riding the Beast: The Fed to the Rescue
...Again?
May 13, 2019
That's Life
March 14, 2019
Diverging Markets:
Stocks Rising while Earnings Growth and Bond Rates Fall
FEBRUARY 5, 2019
Fed and Markets Do a U-Turn
December 20, 2018
It's Nasty Out There Is This A Bear
Market?
November 23, 2018
Wall Street vs. Main Street, Conflicting
Stories… Caution Ahead
October 23, 2018
Re-calibrating to Neutral; ‘All Weather
Gear’ Recommended
August 9, 2018
Turn Down the News Volume, Listen to the
Market
June 9, 2018
No Longer Do All
Markets Rise and Fall Together…
MAY 9, 2018
Consolidations are Unpleasant but Healthy
March 20,
2018
A Douse of March Madness
february 9,
2018
Is Good News now Bad News?
february 2,
2018
Returning to Normal…Volatility
December 19, 2017
2017, A Green Record Never Seen Before.
2018,
More Red Likely
November 9, 2017
Markets Keep Rising. Should You be
Concerned?
SEPTEMBER 29, 2017
Global Growth Story Supports Market Gains
AUGUST 22, 2017
Summer Consolidation; Fundamentals Remain Solid;
Wide Performance Gap
JULY 7, 2017
Fed Shifting Policy to Neutral; Sentiment
Stalls
MAY 30, 2017
Resilient & ConfidentGlobal Growth Story
Continues
APRIL 27, 2017
Markets Remain Resilient;
Earnings & Tax
Reform Provide Tailwind
FEBRUARY 27, 2017
Political Hysteria Ignored, Markets Focus on
Fundementals
JANUARY 30, 2017
The First 100 Days
DECEMBER 28, 2016
Year End Market Re-cap & 2017 Forecast
NOVEMBER 27, 2016
Markets Signal a Positive Change is Afoot
OCTOBER 26, 2016
When the Fog Clears
AUGUST 30, 2016
Reading the Road Signs Ahead
July 28, 2016
Stocks vs. Bonds, Two Very Different
Stories
JUNE 24, 2016
Brexit Vote: The Populist Voice has
Spoken
JUNE 8, 2016
Expectations are High for a (Earnings)
Reccovery
MAY 4, 2016
Back to the Chart Room
MARCH 31, 2016
Wild Ride to First Quarter
FEBRUARY 26, 2016
A Sea Change is Underway
JANUARY 17, 2016
Many Reasons for Volatility
JANUARY 17, 2016
DECEMBER 21, 2015
NOVEMBER 17, 2015
OCTOBER 15, 2015
Is There Still Hope for Stocks?
SEPTEMBER 8, 2015
Communism Clashes with Capitalism
AUGUST 22, 2015
JULY 19, 2015
JUNE 23, 2015
MAY 28, 2015
Conflicting Forces Around the Globe
MAY 2, 2015
MARCH 26, 2015
Strong Dollar, Turbulent Markets
MARCH 2, 2015
FEBRUARY 3, 2015
DECEMBER 31, 2014
Year End 2014 Wrap Up and Look Ahead
DECEMBER 2, 2014
OPEC Decision- The Prisoner's
Dilemma
NOVEMBER 3, 2014
Going it Alone - A New Market Environment
SEPTEMBER 30, 2014
3rd Quarter Review
SEPTEMBER 4, 2014
While the World Swirls with Worry
AUGUST 5, 2014
Turbulence
JUNE 25, 2014
Why Does the Bull Keep Running?
MAY 28, 2014
A Peculiar Rally...Defensive Sectors Lead
Market
APRIL 30, 2014
Conflicting Signals
March 31, 2014
Unspectacular First Quarter: What about the
Year?
MARCH 2, 2014
Investment Implications of Ukraine &
Russia
FEBRUARY 2, 2014
Emerging Market Turmoil
JANUARY 2, 2014
2014 Valuation Assessment and Prediction
FREQUENTLY ASKED QUESTIONS
HWM is not a broker or custodian and therefore does not take possession of cash or securities. However, each client of HWM has signed “Limited Power of Attorney” authorizing HWM to make trades on their behalf and to deduct fees. All accounts are managed through a custodian. Unless otherwise requested by the client, HWM uses Charles Schwab Institutional Services as custodian for all clients’ accounts.
Compensation is “Fee Based” only, on a flat percentage of account assets under management, rather than Commission Based (see schedule below). This way, the motivation matches that of the clients: long-term appreciation of account values. There are no loads, trading commissions, transaction fees, 12b-1 fees, or any other form of compensation. No minimum annual fee. Fees are a percentage of an account's market value:
Fees are payable quarterly in arrears, based on the market value of the account on the last business day of the previous quarter. The qualified custodian will automatically deduct asset management fees from the client account on a quarterly basis. The custodian will send a quarterly statement to the client and Huff Wealth Management will also send a quarterly invoice to the client outlining the fee calculation and the amount withdrawn from the client account. In some cases, fees may be paid directly by the client and not charged to the investment account. There is no account termination fee
Each Client receives a “New Client” folder containing:
In some cases they may be sold and other cases they may be kept. The decision will depend upon several factors including:
1) Your wealth plan and the purpose of these investments
2) How these securities fit into the investment strategy
3) What, if any, would be the tax consequences of selling the securities.
As often as you like. Initially, when a new account is established, there is more frequent contact to insure all issues and goals are properly addressed. Once set in place, most clients feel meeting 2-3 times per year is often enough to stay current on any changes in life events, and review portfolio performance. Additionally, your custodian issues position & transaction reports monthly.
Yes. At least monthly, HWM provides a Market Insight report, which reviews current Economic factors, Monetary & Fiscal Policy as it relates to the markets; and various valuation and technical perspectives on specific market sectors. Please see the Market Insight tab of this website.
HWM provides candid advice on wealth planning and solid risk managed investment strategies to enable clients to meet their life financial goals.
Personalized Service: The cornerstone of Huff Wealth Management’s service is to understand the Client’s life goals and to design an investment strategy and wealth plan to meet those goals. HWM acts as an objective counselor and guide, recognizing that each client has specific financial needs requiring individual attention. At least three times a year, regular meetings are conducted with each client, where a thorough Financial Health Analysis (FHA) is completed. The FHA gives an updated snapshot of a Client’s net worth (assets and liabilities), current savings and spending plans, and projected retirement cash flow. At the same time, the investment portfolio performance and strategy are reviewed in detail. It is through this constant communication with the client and monitoring of the portfolio, that the investment strategy remains aligned with the Client’s objectives so that they can achieve their wealth plan
Expertise: Barbara brings 35 years of market experience to the process. She knows market volatility first hand and has successfully navigated risk positions through many bull and bear market cycles including the crashes of 1987, 1998, and 2008.
Investment Management Approach:
Core Values: The foundation of Huff Wealth Management is based on these core values: Integrity, Honesty, Compassion, and Faith.
An Investment Advisor provides investment management services. This means they make decisions on how, when and what to invest on your behalf. An investment Advisor has the same interest as the client, which is to grow wealth. Compensation is usually Fee based as a percent of assets managed. A Broker buys and sells investment products to you and is compensated through commissions. They do not make investment decisions but make recommendations to you as to what to buy or sell.
If a person does not have the time, interest, or knowledge about the financial markets, but does have a need to preserve and grow wealth, then an Investment Advisor can be a very valuable resource.
Yes. In 1996 Congress amended the Investment Advisers Act of 1940 to require that the SEC establish a readily accessible electronic process to respond to public inquiries about investment advisers and their disciplinary information. The SEC created this website to satisfy Congress' mandate. Information about HWM can be found on the U.S. Securities and Exchange Commission (SEC) sponsored website at www.adviserinfo.sec.gov. This web site also gives information on Barbara Huff as a registered investment advisor representative.
Huff Wealth Management is a State registered Investment Advisor and is regulated by the Ohio State Division of Securities. Barbara Huff and Ben Huff are registered and regulated by the State of Ohio. The State conducts periodic audits to ensure all operating policies are correct and utilized according to the State securities law.
Huff Wealth Management, LLC. | All Rights Reserved | 2023